May 21, 2022

Rocky Daily News

Colorado Politics-Sports-Business-Weather

US ski areas log record 61 million skier visits for 2021-22 despite low snow

1 min read

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For decades, traffic to American ski resorts has relied on one thing: Snow. 

Big snowfall meant big business. 

But the busiest season ever in American skiing — 2021-22, with an all-time high of 61 million skier days — was not a remarkable snow year. 

The previous high points for national skier visits were set in 2010-11, 2007-08 and 2009-10. Those seasons were snowy, with nearly every region reporting above-average snow. The nation was locked in an economic slump those years, which further supported the resort industry’s long-held assertion that snowfall trumps all and business booms when the flakes pile deep. 

The 2021-22 season dispels that notion. After a decade of largely flat visitation — dipping as low as 51 million in 2011-12 and as high as 59.3 million in 2019-20 —…

Jason Blevins

2022-05-13 18:20:09

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