Tocabe Co-Founder Ben Jacobs Appointed to President Biden’s Council on Sports, Fitness, & Nutrition

It’s already been a busy year for Ben Jacobs, co-founder of Tocabe: An American Indian Eatery. Early in 2023, he helped launch a direct-to-tribe ready meal program in partnership with Spirit Lakes Nation in North Dakota; and now, Jacobs has been appointed to President Joe Biden’s Council on Sports, Fitness & Nutrition (PCSFN).

“I am still in so much shock and I am trying to understand what they want to see out of the mission,” Jacobs says. “I can say, on a surface level, I want to help support getting native foods from native producers and make those ingredients accessible to our members.”

Bringing nutritious and native foods to American Indian tribes has long been a goal for Jacobs, an Osage Nation member, who started the fast-casual Native American eatery Tocabe in 2008 along with…