New App Aims to Incentivize Recycling at Marijuana Stores

Over 150 million tons of waste are produced by the cannabis industry per year, according to O’Neil Rudolph, a Denver native making moves on the sustainable side of the plant.

“That number just grows every single year it’s calculated, which is really unfortunate,” she says. “I think one of the biggest issues is that all of that waste that’s accumulated really goes to the landfill, when a lot of it is recyclable, compostable or even reusable, and dispensaries don’t have a direct system to actually sustainably dispose of that waste.”

Rudolph, who now lives in California, has been working to create a system that incentivizes recycling at dispensaries with an easy path to get involved. Her soon-to-launch company, Cannachange, will do that in Colorado and beyond.

Shoppers using…